Work with me
You don’t need more ideas. You need the right plan, the right message, and the ability to move fast without breaking trust.
That’s where I come in.
I help teams and ambitious marketers navigate high-stakes moments—pivots, rebrands, scale, product launches—by aligning brand, product, and growth into one system that works under pressure.
A few ways to work with me:
Full time (currently the Head/VP of Marketing and CX at Balsamiq, see LinkedIn for more)
Fractional (options for companies below)
Coaching (options for individuals below)
🤝 Fractional / for companies
Marketing is upside down. Channels are changing, there’s too much AI nonsense, teams are misaligned, and you have both too many SaaS tools and not enough. I can help with that!
GTM & growth strategy — Find the levers worth pulling and align product, marketing, and sales so your growth efforts compound over time.
Messaging & positioning — Make your story sharp, clear, differentiated, and repeatable, so it works everywhere your customers are.
Creative direction & brand strategy — Define the story, style, and strategic guardrails so your brand stands out and stays consistent across every touchpoint.
Marketing operating systems — Build habits, tools, and priorities that make good marketing repeatable.
I offer one-off strategy sessions on Intro. Book some time with me here.
If you’re looking for a deeper engagement, I typically structure work in one of three flavors:
💪 Coaching / for individuals
You’re smart, capable, and good at your job…but you want more. Maybe you’ve outgrown your role. Maybe you want to move into leadership. Maybe you’re in a high-stakes moment and need someone to help you see beyond your brain.
I coach ambitious marketers and emerging leaders to:
Map the next move — Get clear on your goals, the path to reach them, and the obstacles in the way (it’s probably not what you think)
Level up — Manage people, influence peers, and work effectively with execs
Shine in high-stakes moments — Prep for interviews & presentations
Work smarter — Build efficient execution systems that lead to success
Coaching typically starts with a 3 month minimum commitment, so you see results. If you just want a one-off sessions, book some time with me on Intro.
Pssst….Need a speaker, podcast guest, or workshop?
I speak on marketing, brand, and career growth in a way that makes people do something. Not just “feel inspired,” but leave with a clear next move.
Topics: Marketing, brand, GTM, personal brand, career growth, AI-powered marketing
Locations: Remote or in-person (Chicago-based, will travel)
Previous appearances: In House Agency Forum conference, Mastering the Attention Economy podcast, Omniscient Office Hours podcast / Writing: Balsamiq’s blog, Fintech Times, Crowdspring